Course: Information Systems for Managers


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NMIMS Global Access
School for Continuing Education (NGA-SCE)



Course: Information Systems for Managers



Internal Assignment Applicable for June 2018 Examination

Assignment Marks: 30

Instructions:

·       All Questions carry equal marks.
·       All Questions are compulsory
·       All answers to be explained in not more than 1000 words for question 1 and 2 and for question 3 in not more than 500 words for each subsection. Use relevant examples, illustrations as far as possible.
·       All answers to be written individually. Discussion and group work is not advisable.
·       Students are free to refer to any books/reference material/website/internet for attempting their assignments, but are not allowed to copy the matter as it is from the source of reference.
·       Students should write the assignment in their own words. Copying of assignments from other students is not allowed.
·       Students should follow the following parameter for answering the assignment questions.

For Theoretical Answer

For Numerical Answer
Assessment Parameter
Weightage
Assessment Parameter
Weightage
Introduction
20%
Understanding and usage of the formula
20%
Concepts and Application related to the question
60%
Procedure / Steps
50%
Conclusion
20%

Correct Answer & Interpretation
30%



Question. 1. The Healthcare industry is inundated with massive volumes of data generated each minute. With the adoption of electronic health, mobile health and wearable technologies this is poised to increase dramatically over the next few years. This comprises of data that exists in the form of records, compliance & regulatory requirement. The recent trends demonstrate the transition from maintaining data in hard copies to digital data. As the Chief-Information-Officer (CIO), of a reputed hospital in the city, the management and you are in talks of migrating this data to the cloud. What are the benefits of adopting the cloud and the major challenges that you anticipate to face with regard to cloud adoption? Give justification for adopting the cloud. (10 Marks)

Answer: As a Chief-Information-Officer (CIO), mechanical headway will dependably be a smart thought. While numerous ventures advantage from the cloud, it has been particularly the case for the human services industry, bringing about enhanced results. How about we investigate a portion of the regions that are conveying noteworthy advantages to the business.

Information investigation: The abuse of information

Question. 2. Information Technology (IT) has become an integral part of the modern supply chains. Explain the concept of Supply Chain and with the help of an example from the retail sector, discuss how Information Systems are helping the organization in improving its supply chain performance. Mention any two future IT trends in supply chain. (10 Marks)

Answer: Inventory network administration (SCM) is worried about the stream of items and data between store network individuals' associations. Late advancement in advances empowers the association to benefit data effortlessly in their premises. These advances are useful to facilitates the exercises to deal with the production network. The cost of data is diminished because of the expanding rate of innovations. In the coordinated


Question. 3. Digital music is gaining firmer ground in India. 56 percent of digital music revenue in Asia comes from music streaming. Players like Gaana, Hungama, Saavn, Wynk etc. offer users to stream music online and save songs offline with a premium Subscription. They have grabbed a significant share of the audience who have given up the traditional methods of downloading music to streaming it online. Advertisers and telecom providers have also joined the bandwagon. The primary reasons for this growing popularity can be attributed to the rise in the number of digital natives, improved internet connectivity, more localized curated song lists, personalization of content, competitive pricing, huge library , availability across different platforms, simple user interface and sharing digital music with others across social platforms. Despite this, the path to profitability is challenged by user ability to willingness to pay for Subscription, low advertising prices, and high content costs.


a) How do you think these companies use analytics to lure customers to use their app or convert the existing ones from “freemiums” to “premiums” (the Subscription Based model)? What are the different type of analytics? Does using analytics benefit the companies? (5 Marks)

Answer: Paid Subscription is only one of numerous application income models, however Subscription-based applications have turned out to be progressively more well known and predominant lately.

In this income display, when clients buy in, they'll pay you a month to month charge for access to your application. In return, Subscription applications


b) Define Social Media and explain how these companies use Social Media to increase their business? Is it a wise choice to use social media to connect with customers? (5 Marks)

Answer: Social media promoting might be the new child on the square, yet it's becoming speedier than envisioned. Take Facebook Ads for instance. Despite the fact that the interpersonal organization propelled promotions in 2005, it figured out how to achieve 9.16B in advertisement income in the main quarter in 2017. This equitable goes ahead to demonstrate that social promoting is digging in for the long haul — for a long, long time.
Dear students get fully solved assignments
Send your semester & Specialization name to our mail id :
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or
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