MBA/DMM-205 Sales and Promotion Management - JNU solved assignments

 

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JAIPUR NATIONAL UNIVERSITY, JAIPUR

School of Distance Education & Learning

Internal Assignment No. 1

 

Master of Business Administration / DM

 

Paper Code:               MBA/DMM-205

Paper Title:                Sales and Promotion Management

 

Last date of submission:                                                                                     Max. Marks: 15

 

 

Note : Question No. 1 is of short answer type and is compulsory for all the students.

           It carries 5 Marks. (Word limits 50-100)

 

Q. 1.    Answer all the questions:

(i)         What do you mean by sales organization?

(ii)        Enlist four limitations of personal selling.

(iii)      Note down the ethical challenges faced by in context of sales and distribution management in India.

(iv)       Compare “sales management” with marketing.

(v)        Write a brief note on functions of distribution channels.

Note: Answer any two questions. Each question carries 5 marks (Word limits 500)

Q. 2.    Discuss the importance of selling function and sales force management in today’s global world.

Q. 3.    Describe the various factors determining the sales compensation plan.

Q. 4.    Define transportation. What are its means and modes of transport? Also describe the criteria for selecting the effective mode of transport.

 

 

 

Dear students get fully solved assignments

Send your semester & Specialization name to our mail id :

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or

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JAIPUR NATIONAL UNIVERSITY, JAIPUR

School of Distance Education & Learning

Internal Assignment No. 2

 

Master of Business Administration / DM

 

Paper Code:               MBA/DMM-205

Paper Title:                Sales and Promotion Management

 

Last date of submission:                                                                                     Max. Marks: 15

 

 

Note : Question No. 1 is of short answer type and is compulsory for all the students.

           It carries 5 Marks. (Word limits 50-100)

 

Q. 1.    Answer all the questions:

(i)        What do you mean by “Pre-interview Screnning”?

(ii)        Enlist any four causes of channel conflict.

(iii)     Differentiate between wholesaler and retailer.

(iv)       “A good salesman can be made.” Explain.

(v)        Write a short note on the bases which a sales manager can use to establish sales territories.

Note: Answer any two questions. Each question carries 5 marks (Word limits 500)

Q. 2.    Define a channel of distribution. What factors determine the channel choice of company? Discuss.

Q. 3.    Explain the following techniques of sales forecasting:

a)      Executive Opinion

b)      Sales-Force Composite

c)      Delphi Method

Q. 4.    What is prospecting, pre-approach and “AIDA approach” in personal selling? Explain in detail.

 

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