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Xaviers Institute
of Business Management Studies
BUSINESS
STRATEGY
Marks: 100
NOTE:
I. Answer ANY FIVE
questions.
II. All questions carry 20 marks each.
III. Total numbers of questions are EIGHT.
----------------------------------------------------------------------
Q.1. Write short notes on ANY TWO of the following
a. Globalization
b. Task and processes in formulating business strategy
c. TQM Philosophy
d. Characteristics of well formulated corporate objectives
Q.2. Describe Vision and Mission statements with suitable illustrations. What
is the difference between vision and mission? How does business definition help
in articulating the Mission statement?
Q.3. Describe Porter’s five forces model to analyse competition with reference
to light commercial vehicle industry.
Q.4. Describe the GE multifactor portfolio matrix and state how the GE matrix
is superior tool Vis a Vis the BCG matrix.
Q.5. a) Describe Ansoff’s matrix
b) What is the difference between market penetration and market development?
Illustrate with suitable examples.
Q.6. What is “Best cost provider” strategy? What are the risks in pursuing this
strategy?
Q.7. What strategic options a firm could follow when the firm is operating in a
maturing industry?
Q.8. Describe the role of strategy supportive reward system with suitable
illustrations.
Dear
students, get latest Solved assignments by professionals.
Mail us at:
help.mbaassignments@gmail.com
Call us at:
08263069601
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