MB0039 –Business Communication

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ASSIGNMENT

DRIVE	SPRING 2015
PROGRAM	MBADS/ MBAFLEX/ MBAHCSN3/ MBAN2/ PGDBAN2
SEMESTER	1
SUBJECT CODE & NAME	MB0039 –Business Communication
BK ID	B1622
Credit and Max. Marks	4 credits; 60 marks

Note – Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

Q1. As a speaker you are addressing a group of people. Explain the elements involved in this communication. 

Answer: The Key elements involved in this communications are:

 Sender or encoder – This is the person who transmits a message. For example, a manager is writing a letter to a consultant after a meeting or a sales manager making a presentation to the sales team. Here the manager is the sender.

Q2 What is the importance of Kinesics and Proxemics in communication? Explain with examples.

Answer :  Kinesics: Kinesics is the most often studied and important area of non-verbal communication and refers to body movements of any kind. Different body movements can express inner states of emotion. The different body movements are:

·         Facial expressions – Facial expressions can convey feelings of surprise, happiness, anger and sadness. If you meet a long lost friend and say

3 What are the steps in making oral business presentation?

Answer :

Q4 Imagine a new product from food industry. Write a persuasive letter to customers, persuading them to buy your company’s product.  

Answer :  I have chosen a new line of chocolates from food industry. And here is the persuasive letter to customers to persuading them to buy our company’s new line of chocolates.

Q5 You are going to face a job interview for the post of Manager-operations. Which aspects you will keep in mind while facing the interview?

Answer : To face a job interview is the most important stage of the job application process, during which attention should be paid to the following aspects:

Opening formalities – Since it is important to create a good first impression, the way you greet and introduce yourself is important. Using the name of the interviewer correctly, giving a firm handshake, waiting till you are asked to

Q6 Write short notes on:

a) SQ3R technique of reading

b) Circulars  

a) SQ3R technique of reading: SQ3R technique of reading was developed by Robinson in his book "Effective Study" (1970). SQ3R stands for the initial letters of the five steps as follows:

Survey S

Question             Q

Read                      R

Recall                    R

Review                 R   

This technique applied while reading and research in following steps:

1. Survey – Survey refers to a quick glance through the title page, preface and chapter headings of a text. By surveying, you will be

b) Circulars: Circulars are announcements that are distributed to small or selective groups of people within the organization. A Circular is also a written formal document, used from inter departmental, or inter organizational communication. It serves the same purpose as the notice and may be written for the same reason. The only difference in the Circular and Notice is that the Notice is displayed at one place, whereas the Circular is widely circulated among the members concerned. Usually, the signature of the reader is taken on the Circu

Dear students get fully solved assignments

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or

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