SBS MBA - Human Resource Management


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Human Resource Management
SBS MBA

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CASE STUDY
MANAGING PEOPLE FOR ORGANIZATIONAL EFFECTIVES

You are an engineering graduate with an MBA and 10 years of management experience, and have just been appointed as CEO of a manufacturing company. The company has existed since the 1950s, but tariff reductions since the 1970s have placed it under increasing pressure. In recent years the company has been on the brink of closing down and your task is to turn it back into a viable enterprise. You were reluctant to take on the obviously difficult job and had a number of other options, but the board convinced you by offering a very attractive salary package and undertaking to support your decision fully, provided that you delivered results within a year.

The senior management team consists of five people, all of whom were appointed by the previous CEO when he took up his job seven years ago. The former CEO’s background was in accounting and his approach to dealing with the company’s difficulties could best be described as ‘cost minimization’ – he sought to rescue falling profits by reducing costs wherever possible. He was, moreover, what he described as an ‘old fashioned manager’ which in practice meant being a strict disciplinarian and asserting his right to make decisions without consulting staff. The approach to encouraging staff performance has been the threat of dismissal. The senior management team were in agreement with him on this strategy and this remains their preferred option.

As a result of this approach, the company’s plant and machinery has not been upgraded for some years. The production process is an assembly line and workers are rarely rotated among different jobs. Further, most staff are employed on individual contracts and paid poorly by industry standards. The only assessment of performance is based on production output (which is low by industry standards), and no staff are formally appraised. In spite of a lack of manufacturing jobs in the area, voluntary turnover – employees resigning – is high and this is compounded by the fact that staff are routinely dismissed for minor errors or breaches of procedure. This is justified by the other managers on the basis that ‘there are plenty more where he came from!’ due to high unemployment in the area. The company has already faced a number of formal complaints about unfair dismissal, some of which have ended up in court.

Answer the following questions.

Questiona)          In your role as CEO, outline how you would change the people management practices in the company.

Answer:Managers and supervisors are crucial because of the relationship they have with the employees in the organization. They are positioned to coach and influence employees through their own change process.

But what does this group really need to be doing to drive successful change?  In addition to continuing their daily operational duties, Best


Questionb)          How would your proposed changes improve organizational performance?

Answer:In our sluggish economy, a multitude of mergers and acquisitions not withstanding, the capacity for a business to grow rests in the hands of its people.

CEOs throughout the world are driving to improving organizational performance regardless of size or industry. Much has been written and studied on this subject, and we find in the myriad of surveys and books as well as in our own experience that there are 6 steps that, executed effectively, drive performance improvement and growth capacity.




Questionc)          What do you see as the major barriers to change and how would you overcome them?

Answer:The management always wants to implement change because they have the belief that the change in question will bring significant impact to the organization as a whole.

Perhaps the main objective for introducing organizational change and its implementation is that the change will improve and maintain the production environment of the organization on a daily basis.

While change is necessary, usually for the good of the organization and its staff, it will always be subject to some form of resistance. Change is usually traumatic, completely unknown and saying goodbye to the former organizational process can be somewhat difficult for embrace by the employees in the organization.

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