SBS MBA - Biz Policy and Strategy

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Biz Policy and Strategy

SBS MBA

STUDENT ID

UNIT TITLE

UNIT CODE

Name (in Full) __________________________________________________________

Total Marks: _______ / 50

Assignment

You may choose any organization of your choice for this assignment. It should be based on your current employer/business or a business with which you have had some recent exposure and with which you are familiar.

Your task

•                     Identify the Vision and Mission statements of your own company or for any organization of your choice and analyze if the 9 components of the mission statement are fulfilled. If not identify the missing component and frame an ideal mission statement for the company.

•                     Conduct the SWOT analysis and evaluate the internal – Strength and Weaknesses and external - Opportunities and Threats of your organization.

•                     Identify the Short term, Medium term and Long term objectives of your organization or organization of your choice.

•                     Highlight any 5 strategies to be implemented to accomplish the above mentioned objectives.

•                     Underline the potential challenges you may face while implementing your suggested   strategies.

Answer:

Identify the Vision and Mission statements of your own company or for any organization of your choice and analyze if the 9 components of the mission statement are fulfilled. If not identify the missing component and frame an ideal mission statement for the company.

FedEx mission "FedEx Corporation will produce superior financial returns for its shareowners(5) by providing high value-added(7) logistics, transportation and related information services(2) through focused operating companies. Customer(1) requirements will be met in the highest quality manner appropriate to each market segment served(3). FedEx Corporation will strive to develop mutually rewarding relationships with its employees(9),

Conduct the SWOT analysis and evaluate the internal – Strength and Weaknesses and external - Opportunities and Threats of your organization.

FedEx is one of the top Logistics companies across the world. It has its origins in the United states and is one of the most commonly known logistics brand in the US. FedEx was initially known as Federal express and also had many different brands and companies which it was operating with such as RPS and Robert express. These were all branded under the FedEx umbrella branding.

Strengths in the SWOT analysis of FedEx

Identify the Short term, Medium term and Long term objectives of your organization or organization of your choice.

Short term: FedEx Corporation will produce superior financial returns for its shareowners by providing high value-added logistics, transportation and related business services through focused operating companies. Customer requirements will be met in the highest quality manner appropriate to each market segment served. FedEx will strive to develop mutually rewarding relationships with its team members, partners and suppliers. Safety will be the first consideration in all operations. Corporate activities will be conducted to the highest

Highlight any 5 strategies to be implemented to accomplish the above mentioned objectives.

A.           Strategic Alternatives

The TOWS Matrix (Exhibit 2) is a useful tool for in identifying strategic alternatives based on the Strengths, Weaknesses, Opportunities and Threats.  The TOWS matrix identifies many strategic options for FedEx to consider. 

The first alternative for FedEx to consider is to keep the current strategies already in place and focusing on fine-tuning it.  FedEx would continue to push a high-performance culture focused on customer satisfaction by meeting distinct customer needs.  They utilize the “compete collectively, operate independently, and manage

Underline the potential challenges you may face while implementing your suggested   strategies.

Technological advancements can be seen as both opportunities and threats to leader companies, as they can either consolidate a privileged position or completely disrupt the market, capable of reshaping competition and strategy [4].

Based on the interconnectedness of hardware, the Internet of Things (IoT) can be ultimately considered a service, as the consumer has no visibility on the hard work of technology behind the scenes [5]. As Sonos Inc. CEO John MacFarlane said, “

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