SBS MBA - Biz Policy and Strategy


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Biz Policy and Strategy
SBS MBA

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Total Marks: _______ / 50

Answer any 5 of the following questions: Each question carries 10 marks.

Question.1.         In your opinion, what is the single major benefit of using a strategic-management approach to decision making? Justify your answer.                                       

Answer:David & David tells their readers several benefits to using a strategic management approach to decision making such as being more profitable, improvement in sales, avoiding financial demise, enhancing external threats, improving competitors strategies, and increased employee productivity.

The major benefit is to help organizations formulate better strategies through the use of a more systematic, logical, and rational approach for decision making. Formulating better strategies is greatly achieved through communication from



Question.2.         Explain why a mission statement should not include monetary amounts, numbers,Percentages, ratios, goals, or objectives.                                                         

Answer:A mission statement has three main objectives which needs to be fulfilled while deciding it. It is a broad qualitative direction for the company's tactics, strategy and operations, hence quantifying it or explaining it numerically is not the idea. Firstly, it allows for the generation and consideration of a range of easy alternative objectives and strategies without unduly stifling management creativity. Excess specificity would limit the potential of creative growth for the organization. Second, a mission statement needs to be broad to reconcile differences among, and appeal to, an organization’s


Question.3.         Identify a recent economic, social, political, or technological trend that significantly affects the organization of your choice.                                                                                                                                                                        

Answer:Organizational staffing is the process of hiring people based on the specific responsibilities they will have in the organization. The staffing priorities are based on the results the organization wants to achieve. Staffing in this way is advantageous in some instances, but there are also drawbacks to the organizational staffing process

Strengths
Opening up a temporary staffing agency in an area with a large job market that needs temporary workers is a strength. Focusing on and becoming known for filling jobs in certain sectors where it is hard to find qualified applicants, such as technology, accounting or office administration, is another key differentiator that can help you win business.


Question.4.         Give two examples of staffing strengths and two examples of staffing weaknesses of anorganization with which you are familiar.                                                     

Answer:Organizations which have a very resourceful human resource department despite being a cost centre always exhibit certain strengths and weaknesses in their staffing roles.In the organization,human resource is considered quite strong because of the discipline they enforce in employee hiring.

Staffing strengths include:



Question.5.         Give recent examples of market penetration, market development, and product development and explain their strategies in detail.                                        

Answer:Product Development

Improving an existing product or developing new kinds of products is called Product Development.

Illustration: Google and its Products

Search is still Google’s best product and since 1997 Google is market leader and dominant in the industry. The Secret Ingredient behind the success to Google was being more relevant by indexing. Having information at fingertips of user has made Google huge success. It didn’t stopped at the search engine further products were developed with a new mind set, improving the products and taking care of customers in a better way. Following



Question.6.         In a BCG Matrix, would the Question Mark quadrant or the Cash Cow quadrant be more desirable? Explain. List four limitations of a BCG Matrix.                           

Answer:


Question.7.         If you owned and opened three restaurants after you graduated, would you operate froma functional or divisional structure? Why?                                                    

Answer:


Question.8.         If you owned a small business, would you develop a code of business conduct? If yes, what variables would you include? If no, how would you ensure that ethical business standards were being followed by your employees?                                     

Answer:


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