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ASSIGNMENT
Course Code :
MS-91
Course Title : Advanced Strategic Management
Assignment Code : MS-91/TMA/SEM-I/2016
Coverage :
All Blocks
Note: Attempt all the questions and submit
this assignment on or before 30th April, 2016 to the coordinator of your study
center.
Question.
1. Describe the concept of corporate planning. Discuss the implementation of
corporate planning in detail.
Answer: Corporate planning is the process
of creating a path to profitability for the enterprise, including determining
how and where to market the company’s products and services. When preparing a
business plan the small business owner also forecasts financial results for the
upcoming year -- revenues, expenses and the resulting profit. Planning has its
own terminology, concepts and techniques that must be understood in order for
the business owner to be able to create a realistic plan that can be
implemented successfully.
Mission Statement: In defining his mission statement, the small
business owner states the value he wants to provide his customers, employees or
society as a whole. He articulates why he decided to go into business -- what
he wants to accomplish through building the company.
Business Model: The concept of a business model has two
Question.
2. Discuss the nature and scope of corporate management and its role in non-business
organizations, giving examples.
Answer:Corporate management refers to the way a corporation is governed. It is
the technique by which companies are directed and managed. It means carrying
the business as per the stakeholders’ desires. It is actually conducted by the
board of Directors and the concerned committees for the company’s stakeholder’s
benefit. It is all about balancing individual and societal goals, as well as,
economic and social goals.
Corporate management is the interaction between
Question.
3. “Different market structures have different viewpoints with respect to
competition”. Explain the statement with respect to market structures and
sustainable competitive advantage.
Answer:In economics, market structure is the number of firms producing identical
products which are homogeneous.
“Different market structures have different
viewpoints with respect to competition”
In economic theory, perfect competition
(sometimes called pure competition) describes markets such that no participants
are large enough to have the market power to set the price of a homogeneous
product. Because the conditions for perfect competition are strict, there are
few if any perfectly competitive markets. Still, buyers and
Question.
4. Discuss the issues and challenges in knowledge management in the present competitive
environment.
Answer:Currently, no universally accepted definition of knowledge management
exists, but there are some basic concepts to be explored, and considered.
Simply put, knowledge management undertakes to identify what is in essence a
human asset buried in the minds and hard drives of individuals working in an
organization. Knowledge management also requires a system that will allow the
creation of new knowledge, a dissemination system that will reach every
employee, with the ability to package knowledge as value-
Question.5.Select
any service organization of your choice and explain how Information Technology
has enhanced the quality of service of this organization.
Answer:Internet technologies offer a range of potentially useful applications to
organizations in many different industries. Simple Internet applications such
as electronic mail (e-mail) can facilitate communication within distributed
multinational corporations. Related networked applications can simplify flows
of information among elements of a single organization and among multiple
organizations. Real-time teleconferencing technologies can support meetings
involving individuals located in different cities. Direct capture of sales
information can enable retailers to streamline the delivery of inventory and
forecast purchasing patterns. New automation systems can allow for distributed
management of supply chains, support of human resource functions, and exchange
of contact and other sales information. Although the deployment of these
systems is still in an early stage, Internet technologies appear to have
enhanced organizational performance by lowering costs, increasing efficiency,
differentiating products and services, or creating broader markets. Leading
users of these technologies have found that the value
Question.6.Write
short notes:
a)
Social Audit
Answer:Social audit as a term was used as far back as the 1950s. There has been
a flurry of activity and interest in the last seven to eight years in India and
neighboring countries. Voluntary development organizations are also actively
concerned.
Social audit is based on the principle that
democratic local governance should be carried out, as far as possible, with the
consent and understanding of all concerned. It is thus a process and not an
event.
b)
Innovation and Creativity
Answer:Creativity is a function of knowledge, curiosity, imagination, and
evaluation. The greater your knowledge base and level of curiosity, the more
ideas, patterns, and combinations you can achieve, which then correlates to
creating new and innovative products and services. But merely having the
knowledge does not guarantee the formation of new patterns. The bits and pieces
must be shaken up and iterated in new ways. Then the embryonic ideas must be
evaluated and developed into usable ideas. In other words,
c)
Dynamic Environment
Answer:A successful marketing campaign increases a company's profits and helps
it reach its strategic goals. However, there are challenges to marketing
because the business environment is constantly changing. Customer preferences
and attitudes keep evolving and require managers to adapt rapidly. Another
challenge involves reaching different target markets with culturally relevant
propositions. McDonald's is said to be a good
d)
Narayana Murthy Committee
Answer:Corporate governance is the acceptance of the inalienable rights of
shareholders as the true owners of the corporation. The Committee on Corporate
Governance was constituted by SEBI, to evaluate the existing corporate
governance practices and to improve these practices as the standards themselves
were evolving with market
Dear students get fully solved assignments
Send your semester & Specialization name to our
mail id :
help.mbaassignments@gmail.com
or
call us at : 08263069601
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