BBA303 – QUALITY MANAGEMENT

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ASSIGNMENT

DRIVE FALL	2013
PROGRAM	BBA
SUBJECT CODE & NAME	BBA 303 – QUALITY MANAGEMENT
SEMESTER	3
BK ID	B1597
CREDITS	4
MARKS	60

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

Q.1 How is the McKinsey 7S model used for carrying out strategic planning and implementation?

Ans : 7 elements of the model :

The McKinsey 7S model involves seven interdependent factors which are categorized as either "hard" or "soft" elements:

"Hard" elements are easier to define or identify and management can directly influence them.

1.Strategy: the plan devised to maintain and build competitive

Q.2 Explain the different categories of costs of quality

Ans :  There are four main categories of cost of quality .

1. Failure costs :

These are of two types :

a. External Failure costs represent a category in the total cost of quality where the quality costs are related to defects found after delivery of the product to the customer. External failure costs are generally the highest of the 4 cost of quality categories since the full value of work and processes had to be performed to get the product to the customer.

b. Internal failure costs are costs that are incurred as

Q.3 Why productivity is important?

Ans : From the point of view of different stakeholders :

Productivity is created in the real process, productivity gains are distributed in the income distribution process and these two processes constitute the production process. The production process and its sub-processes, the real process and income distribution process occur simultaneously, and only the production process is identifiable and measurable by the traditional accounting practices. The real process and income distribution process can be identified and measured by extra calculation, and this is why they need

Q.4 Write a note on control chart

Ans :  Explanation of control chart :

The control chart is one of the seven basic tools of quality control. Typically control charts are used for time-series data, though they can be used for data that have logical comparability (i.e. you want to compare samples that were taken all at the same time, or the performance of different individuals), however the type of chart used to do this requires consideration.

If analysis of the control chart indicates that the process is currently under control (i.e., is stable, with variation only coming from sources common to the

Q.5 Discuss the Quality Management Principles

Ans : Quality Management Principles:

1 . Customer-Focused Organisation :

"Organisations depend on their customers and therefore should understand current and future customer needs, meet customer requirements and strive to exceed customer expectations". Management should understand (and anticipate) the customers' needs and requirements, and strive to exceed customer expectations in meeting them.

2 .Leadership :

"Leaders establish unity of purpose and direction of the organisation. They should create and maintain the internal environment in which people can become

Q. 6 Write a note on theories of motivation

Ans : Maslow’s need hierarch theory :

Maslow's hierarchy of needs is a theory in psychology proposed by Abraham Maslow in his 1943 paper "A Theory of Human Motivation" in Psychological Review. Maslow subsequently extended the idea to include his observations of humans' innate curiosity. His theories parallel many other theories of human developmental psychology, some of which focus on describing the stages of growth in humans. Maslow used the terms Physiological, Safety, Belongingness and Love, Esteem, Self-Actualization and Self-Transcendence needs to describe the pattern that human motivations generally move through.

Maslow studied what he called exemplary people such as Albert

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