SC0003 - Food Supply Chain Management

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(Spring/Feb 2013)

Master of Business Administration - MBA Semester 3

“Supply Chain Management” Specialization

SC0003 - Food Supply Chain Management

(4 credits)

(Book ID: B1544)

ASSIGNMENT- Set 1

Marks 60

Note: Assignment Set -1 must be written within 6-8 pages. Answer all questions.

Q1. Take the example of wheat flour (‘atta’). Explain the various steps/ levels that it has to travel to reach the consumers 10 marks(300-400) words

Answer : A farmer grows wheat, harvests it, then his wife mills some up into flour and proceeds to sell it. Revolutionary right? Although it may not seem that way, this is pretty ground breaking in this day and age. Grain farmers harvest their thousands of acres, then convey it into a grain elevator somewhere combined with the billions of seeds coming in from other farms. The disparate streams of grain coalesce into one giant silo at the elevator- be it

Q2. Explain the various components of the red meat industry 10 marks(300-400) words

Answer : Meaning of the “red meat industry”

(1)In this Measure, “the red meat industry” means—

(a)activities comprised in breeding, keeping, processing, marketing and distributing any of the following animals—

(i)cattle,

(ii)sheep, or

(iii)pigs; and

Q3. Explain any five challenges that large scale food manufacturers need to face in the manufacturing industry.10 marks(300-400) words

Answer : Problems and deterrents to growth of small-scale food processing

There are multiple constraints on small-scale food processors, but the three most important areas are: 1) raw material supplies and planning production; 2) packaging supplies; and, 3) distribution and sales.

Raw material supplies and planning production

There are special problems that make food processing different to most other types of manufacturing business. For example, the composition and yield of crops and animals vary according to the variety, the climatic and soil conditions, an

Q5. Explain the different outsourcing strategies in the food sector 10 marks(300-400) words

Answer : Outsourcing facility services can be a monumental challenge for organizations that perform those functions using in-house staff. But as even the most routine tasks become more complex, facility executives search for innovative ways to improve services and save money.

Despite a steep learning curve, hiring service contractors is a logical business decision that, if implemented properly, can benefit an

Q6. Explain the demand and supply which influence organic farming10 marks(300-400) words

Answer : Got Organic Milk? That's the question more and more consumers are asking in supermarkets across the nation. | Sales of organic food have grown dramatically over the last decade - soaring from $3 billion in 1997 to more than $10 billion in 2003, according to the U.S. Department of Agriculture.

Sales of organic food have grown by 20 percent annually, and experts predict that the industry's share of the U.S. food market is expected to grow from about 2 percent to roughly 3.5 percent by the end of the decade.

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