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Fundamentals of Big
Data & Business Analytics
September 2023 Examination
Q1. Apple Inc’s smart
watch has been a revolution in the healthcare industry and is improving by
leaps and bounds for every new version. Comes up with new features and have
proved instances where they have been life saving for the users. Apple has a
huge technological infrastructure, which enables them to collect, store,
process and analyze the data of the users.
Mention 2 possible use
cases, which are enabled by the existence of big data platforms for apple watch
and how company leverages this technology. Also, Research and provide
information about if and how apple uses cloud technologies for their smart
watch technologies. (10 Marks)
Ans:
Introduction:
Apple Inc.'s
smartwatch has undoubtedly been a sport-changer in the healthcare industry,
revolutionizing how we screen and manipulate our health. With each new edition,
the Apple Watch introduces modern, existence-saving features for users. The key
to its fulfillment lies within the sizeable technological infrastructure that
Apple has built, permitting them to collect, save, process, and analyze large
amounts of data from thousands and thousands of customers worldwide. This
statistics-driven approach has opened up new possibilities for using the Apple
Watch in various
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Q2. Summarize the 7 ‘V’s
of Big Data and provide an example for each of them. (10 Marks)
Ans:
Introduction:
Extensive
records have emerged as an outstanding and transformative data analysis and
decision-making phenomenon. The term refers to significant volumes of
structured and unstructured information that inundate companies daily. The
abundance of statistics arises from various assets, such as social media platforms,
net sports, sensors, and virtual interactions. Reading and experiencing this
data may be overwhelming and complex, requiring specialized strategies and
tools.
Numerous
frameworks and fashions have evolved to harness the potential of significant
statistics. One of the maximum 9aaf3f374c58e8c9dcdd1ebf10256fa5 frameworks is
the "7
Q3. Cred, the credit
card payment mobile application, has had a meteoric rise as the go to
application for credit card management in the past few years, challenging the
dominance of traditional banks and payment systems. Assume you have been hired
as a data analytics consultant by one of its competitors.
a. Identify social
media analytics tools that can be deployed to understand consumer behavior and
trends. (5 Marks)
Ans:
Introduction:
In
recent years, Cred, a credit card charge cellular application, has completed
immense success and posed an enormous project to conventional banks and fee
structures. As a facts analytics representative employed via considered one of
its competitors, your function is to leverage social media analytics gear to
recognize purchaser conduct and trends. In this report,
b. Identify mobile
analytics approaches and tools that can be deployed to understand and leverage
mobile usage behavior. (5 Marks)
Ans:
Introduction:
The
rapid development of generation and the exponential increase of records have
ushered in a new technology of business opportunities and challenges. Documents
have emerged as a precious asset for agencies in this virtual age, presenting
insights to drive strategic selection-making and aggressive advantage. One of
the domains profoundly impacted by the technology of significant statistics is
the monetary industry, specifically cell charge
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